Creating Effective Website Solutions
Have you ever visited a website that was so plain and dry
that you wanted to pass out from indifference? Or has it been
so full of colour and movement that you thought it could bring
about an epileptic seizure at any moment? These feelings usually
come from a designer's idea that in the end wasn't really
thought out well enough. Just because there's a new design
buzz word or technology, it doesn't mean you have to pour
it into every aspect of your new website. The single most
important thing you have to consider when building a site
is how can you most effectively communicate your ideas
and information to your target audience. If the method
you come up with has been around for a while but meets your
needs, then great. If you find a new technology or style that
can benefit you then go for it. Also ask yourself, should
I commit myself to one style and use it for everything on
my website? Or should I create a hybrid of old and new
technologies to cover many different aspects of my pages?
All of these questions, along with their answers can be looked
at in some of the following links:
This is a good
example of new technology (in this case
Flash) appealing to a younger generation's sub
culture. Short attention spans, lots of glitter, oozing of
cool. Also ideal for when you want to market an item and allow
for product tours, demos etc.
A simple, clean, informative
(the glue of ALL WebPages) based site that does nothing
in the way of razzle-dazzle but definitely gets the message
across. All the Toronto Humane Society needed to grab their
audience was clean lines, space, and an inviting colour palette.
Bombardier is a company based around changing and adaptive
technologies so it helps that their website reflects that.
Using a combination of both HTML
the staggering amount of knowledge on the site was broken
up into easily digestible chunks. Had this task been left
to either HTML or Flash separately, we would have wound up
with a very convoluted, heavy scrolling, nasty explosion of
somebody has beat me to this section already. One Vincent
Flanders, owner and operator of www.websitesthatsuck.com.
In an attempt to show people what not to do, Vincent has compiled
many poorly designed, confusing, and just plain awful websites
for our viewing pleasure. The following links are fairly common
mistakes people make when trying to create that ultimate web
page here is a perfect example of horrible flash composition.
You show up and don't even get any information until you start
clicking. Even when you do click something you have to wait
ten seconds for the text to animate into view. You get annoyed,
bored, and then you look elsewhere.
am I clicking on?
if you have great information on your site, it won't matter
if the navigation isn't intuitive enough to get you there.
If your client can't go to your front page and immediately
figure out where they have to go, you've already lost them!
page is hurting my eyes!
this example, Vincent very quickly shows you that when you
combine all the neat little gadgets and tricks you see on
multiple WebPages, you get something very, very, very
wrong. Don't EVER do this. Period.
Think about your audience.
Think about what technologies would have practical applications
three things and you'll definately be on your way to a solid